Real Estate • PropTech
zestleads
UI/UX Design
Dashboard Design
SaaS Design
Custom Development
ABOUT THE PROJECT
Client:
zestleads
Location:
United States
Category:
SaaS
Duration:
8 weeks
ZestLeads is a US-based property lead marketplace designed to connect real estate buyers and sellers through a per-lead purchase model. With geo-targeted notifications, subscriptions, CRM integrations, and reminders, it empowers agents to efficiently acquire, manage, and close quality leads.

Problem
Real estate agents struggled with outdated contacts, unclear subscription tiers, and time-consuming lead purchase flows. New agents hesitated to commit without first validating lead quality, while high-volume agents needed faster and more efficient bulk purchasing options. The lack of streamlined filtering, reminders, and CRM integration reduced trust and efficiency, ultimately impacting lead conversion rates and overall agent productivity.
Solution
We streamlined lead purchase flows, introduced reminders, and added geo-based notifications to improve usability. Clear trial options supported new agents, while bulk filters enabled faster buying for high-volume users. CRM integration created a seamless experience that improved trust, efficiency, and conversion rates. A clean, modern interface with structured dashboards, color-coded lead statuses, and simplified navigation made the platform easy to scan, consistent, and tailored to fast-paced agent workflows.

Impact
+
280%
Improved user flows and intuitive design accelerated feature adoption across the platform.
-
65%
Enhanced usability and clearer journeys significantly reduced user churn and drop-offs.
-
40%
Simplified navigation and better information structure reduced user errors and confusion.
+
52%
Streamlined interactions and improved experience increased overall user engagement and retention.
Tools
Figma
Framer
Balsamiq
After Effects

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